http://dspace.bsu.edu.ru/handle/123456789/14043| Title: | Improving the competitiveness of pharmacies by means of informational technologies |
| Authors: | Spichak, I. V. Razdorskaya, I. M. Pasechnikova, M. A. Spichak, A. S. |
| Keywords: | medicine health organization Russia pharmacy pharmaceutical business informational technologies pharmaceutical information pharmaceutical service sociological research |
| Issue Date: | 2015 |
| Citation: | Improving the competitiveness of pharmacies by means of informational technologies / I.V. Spichak, I.M. Razdorskaya, M.A. Pasechnikova M.A. et al. // Journal of chemical and pharmaceutical research. - 2015. - Vol.7(10).-C. 758-762. - Refer.: p. 762. |
| Abstract: | The article presents the results of sociological research of the consumers of pharmaceutical services and the structure of the main reasons of the consumers’ visiting the pharmacies. The aspects of the informational activity of the pharmacists have been analyzed. The approach to the improvement of a pharmacy’s competitiveness by means of informational technologies that is the touch information terminals placed in trade area has been worked out. The unique pharmaceutical informational basis for the customers of the pharmacies and the software for the touch information terminals have been worked out |
| URI: | http://dspace.bsu.edu.ru/handle/123456789/14043 |
| Appears in Collections: | Статьи из периодических изданий и сборников (на иностранных языках) = Articles from periodicals and collections (in foreign languages) |
| File | Description | Size | Format | |
|---|---|---|---|---|
| Spichak_Improving_15.pdf | 88.73 kB | Adobe PDF | View/Open |
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